James Babcock of Ori Cattle joined Jason Lee to discuss how their new “Emotional AI” ear tags are revolutionizing livestock management for Saskatchewan producers. These rugged, winter-proof tags monitor biometrics like heart rate and movement to provide real-time alerts for illness, predator stress, and even heat detection. A major highlight of the technology is its ability to predict calving 24 to 48 hours in advance with 95% accuracy, giving ranchers vital lead time during busy seasons. James also shared details on their current pilot program and pre-order opportunities for those looking to bring advanced herd intelligence to their own operation.





















